House of NEWMAN

About our studio
About our studio

Newman is a multidisciplinary design consultant who collaborates with brands and businesses as a creative thinking partner.

Each project with Newman begins with research, then unfolds through exploration. We follow the overlooked threads, connections, cultural happenings, and ideas that sit just outside the ordinary. Combined with strategic insight and clear understanding of our clients’ industries, we shape brands, craft collateral, develop signage and wayfinding, manage social media, and beyond.

Expertise
Expertise

Branding & Graphics

We build brands from the ground up, shaping how they are defined, expressed, and experienced. Through strategy and design, we create clear identities and communication systems that are consistent, distinctive, and built to perform.

Research — Brand Strategy — Brand Positioning — Brand Architecture — Naming — Brand Identity — Brand Guidelines — Company Profile — Brand Profile Video — Marketing Collaterals — Annual Report — Packaging

Signage & Placemaking

We translate brand identity into physical space, designing signage and wayfinding systems that guide, inform, and enhance the overall experience. Every element is considered as part of a cohesive environment.

Sign Identity —Wayfinding System — Liability Study — Placemaking Strategy — Sign Hierarchy — Production — Administration Wall Graphics — Environmental Graphics

Website Development

We design and develop websites that are structured, intuitive, and aligned with brand objectives. From architecture to interface, every detail is built to support clarity, usability, and performance.

Website Design & Development — Website Architecture — UI/UX — Keyword Ranking — Content Seeding — Content Publication — Reporting & Optimization

Digital Media

We carry brands into the digital landscape through strategic content and targeted campaigns. Our approach focuses on relevance, consistency, and measurable impact across platforms.

Social Media Marketing — Creative Strategy — Social Media Management — Digital Campaign — Content Creation — Digital Marketing Strategy — Digital Media Placement — Digital Media Buying — KOL Management
Clientele
Clientele

Our Featured Clients

Our Team
Our Team

Meet the Team

At Newman, no two perspectives are the same. Our hobbies, habits, and background shapes who we are and each individual brings their own way of seeing, thinking, and making. Together, these uniqueness form a collective approach that delivers creative solutions for our clients.

kenny

A realist dreamer, inspired by the discipline of architecture and the emotion of automotive design, I craft a creative approach focused on intentional, lasting work.

Kenny Tanriyadi
Managing Director
samantha

Raised in Jakarta’s fast-paced rhythm, shaped by a wandering mind and a curious heart. I let my creativity flow through fashion, dance, travel, and an ever-evolving sense of self.

Samantha Alexandra
Creative Director
martin

An engineer and finance professional at heart, I find creativity in the details—structuring complex data by day, exploring the world with sports and movies by night.

Martinus Tambayong
Operations Director
Ian

A designer who draws ideas from the outside, from city streets to quiet hills. I seek new perspectives in conversations and road cycling, finding moments of stillness in between.

Novian Ariyanto
Sr. Designer
giri

With a background in economics, I didn’t expect to land in product design, but was drawn to its technical and aesthetic sides. Outside work, I’m a father who enjoys football and good food.

Girigraha
Sr. Designer
alvin

Designer who dabbles in web interactions and AI, with a keen eye for picture-perfect scenery through my lens, and an affinity towards captivating storytelling.

Alvin Tanner
Designer
irsyad

Passion-led in illustration, I express joy and a keen eye through my work, seeing each day as a journey through a vast creative landscape inspired by open-world gaming.

Irsyad Hikmatullah
Designer
leo

I’m a rebellious individual who thrives on pushing limits. I explore graphic design, photography, gaming, and 3D, while following tech to refine my visual skills.

Leonaldo Jovian
Designer
farhan

I’m a product designer between the artistic and cosmic, with a soft spot for space and sound. Laid-back, I enjoy rap, cycling, and writing lyrics when the mood hits.

Farhan
Designer
chres

Curious about new perspectives, with a passion for fashion and travel, I express myself through style and capturing moments, building meaningful connections while finding purpose.

Chres Charlilo
Designer
dilla

As a project manager, I stay organized and turn plans into results. I enjoy slowing down with my cats and the rush of racing cars, keeping a balance between focus and full throttle.

Ardillah Umar
Project Manager
bimo

Known for my vibrant personality and sharp humor, I bring energy and curiosity, while growing my passion for aviation and strategic thinking in project management.

Bimo Aderian
Project Manager
ruth

I’m a humane HR professional and a resilient doer who can be relied on. I love concerts and music, and find energy in traveling, exploring new places, and discovering new media.

Ruth Evelyne
Human Resource
vivi

Working with precise, balanced numbers aligns with my passion for exploring nature’s uncertainties, shaping how I learn and embrace challenges.

Magdalena Vivi
Finance
muji

A writer of things, I constantly wander between books, concerts, online spaces, and even your neighborhood. Sees, notices, and sometimes turns what’s found into writing.

Muji Rahayu
Copywriter
natassha

As a content writer, I infuse narratives with visual storytelling and an eye for detail, shaped by my fashion business experience and refined aesthetic.

Natassha
Copywriter
CTA

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