Australian all day dining experiences
The Cobbs is an Australian cuisine bistro in Alam Sutera, South Tangerang, offering a blend of fresh and sustainable dishes with international influences. Rooted in traditional cooking techniques, their menu celebrates the simplicity of great ingredients and the joy of shared meals, creating a dining experience that’s all about good food and togetherness.
Client
PT Jaya Hotel Lestari
Status
Completed – 2023
Discipline
Branding, Signage, Website
Australia’s dining scene thrives on a perfect blend of casual warmth, bold flavors, and a sense of community. We aim to embody these qualities, crafting a space that invites guests to savor every bite and create lasting memories.
Our first step is naming, as it sets the foundation for everything that follows. Togetherness is more than a feeling—it’s in the name, with ‘Cobbs’ meaning ‘buddy’ in Australia. Embracing the friendly and laid-back spirit Aussies are known for, this bistro offers a dining experience filled with warmth and a touch of cheeky fun, all wrapped in a modern, friendly ambiance.
In our visual direction, we’ve thoughtfully incorporated symbols of friendship and togetherness, blending vintage charm with modern style in every detail.
This combination creates a warm, welcoming atmosphere that reflects the essence of community, making every experience at The Cobbs Bistro feel like a celebration of connection.
Every detail tells a story. With thoughtful copy and carefully crafted design, an ambiance is created that welcomes the customers with open arms and sparks a journey of discovery.
From the grand vision to the smallest detail, every step is taken to craft a seamless, vibrant design. With lively photography and playful, sweet touches, each element comes together to create an atmosphere that feels both inviting and full of charm.
From the moment guests arrive, they are greeted by thoughtfully crafted signage that aligns perfectly with our visual concept, setting the tone for a friendly and inviting experience.
The overall signage features a brass finish, gently accented with white details to strike a perfect balance between retro, modern, and high-class aesthetics. This carefully considered design not only exudes sophistication but also sets the stage for an elevated experience, seamlessly blending the past with the present in elegant harmony.
Infused with Australian slang and paired with unique supergraphics, the signage offers a warm, pleasant feel. It’s a lighthearted nod to Aussie culture that makes every guest feel welcome and at home.
Cobbs’ website combines a clean, modern design with engaging appealing animations and a subtle retro touch, perfectly capturing the bistro’s ambiance.
This digital space reflects the warm, inviting atmosphere of the restaurant, offering visitors a glimpse into the unique experience that awaits them.
